There is only one thing PPC advertisers want more than they want more clicks—more sales.

With websites you have about seven seconds to make an impression. Most long-time Internet marketers understand this all too well.

In many ways, making the decision to invest your time and attention towards Google PPC advertising means that you must,

If you have an unlimited supply of money, you can get outstanding click-through rates online. However, most people are trying

Google AdWords has a pretty heavy incentive to help advertisers succeed with their pay per click / PPC advertising efforts.